Client Case Study: CR Marble & Granite

Industry:  Stone Fabrication & Installation
Location: Santa Clara, CA – Serving the Greater Bay Area
Website:  www.crmarbleandgranite.com

Overview

When CR Marble & Granite partnered with Apex Operations, they had no existing website and no digital presence to showcase their expertise in stone fabrication and installation. As a leader in premium countertops, custom slab fabrication, and luxury remodeling solutions, they needed a platform that reflected their craftsmanship and helped them compete in a crowded market.

We built a 20+ page luxury-optimized website designed to highlight their wide range of services, from kitchen and bathroom remodels to custom outdoor kitchens and even unique features like dog spas. The site integrates a professional portfolio to showcase past projects and is structured for scalability as their work expands.

To strengthen their brand presence, we also conducted professional photo and video shoots of their showroom, projects, and team, creating a rich media library. In addition, we developed a custom pitch deck to support their business development and client presentations.

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Scope of Work 

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Preview

01

Website Development

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Designed and launched a 20+ page website with a modern, luxurious layout.

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Built service-specific pages for countertops, bathrooms, kitchens, outdoor living,

fireplaces, and more.

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Added a portfolio section to highlight project quality and expertise.

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Optimized for mobile responsiveness, SEO, and lead generation.

02

Branding & Collateral

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Created a professional pitch deck to support proposals and presentations.

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Ensured consistent branding and messaging across digital and print touchpoints.

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Positioned CR Marble & Granite as a trusted, high-quality stone and remodeling

partner.

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03

Media Production 

Photography 

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Conducted showroom, project, and team photo & video shoots.

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Showcased craftsmanship through high-quality lifestyle and product visuals.

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04

SEO Foundation & Results

Even without a full SEO plan, the optimized website immediately began gaining traction in

search rankings.

Keyword Rankings (as of July 2025):

#2

Architectural Millwork San Jose

#2

Custom Entry Doors San Jose

#2

Exterior Doors San Jose

#2

Wood Doors San Jose

#3

Best Custom Doors San Jose

#3

Luxury Millwork San Jose

#5

High-End Interior Design Burlingame

#7

High-End Interior Design Burlingame

#9

High-End Interior Design Burlingame

#10

High-End Interior Design Burlingame

#14

High-End Interior Design Burlingame

These rankings reflect CR Marble & Granite’s growing authority in stone fabrication,

remodeling, and luxury lifestyle features across Santa Clara and surrounding markets.

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Outcomes

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Black check mark symbol on a white background.
Black check mark symbol on a white background.
Black check mark symbol on a white background.
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Page Previews

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Ready to Grow Like CR Marble & Granite?

Let’s build your brand with strategy, content, and systems that scale.